Our three-pronged approach
Before putting your flexible TV plan together, we’ll conduct competitor analysis free of charge. This allows us to identify strategic opportunities, and avoid mistakes made by others!
Once you’re happy with your TV plan, we’ll book your TV spots! We’ll then run regular scheduling reports to ensure your airtime is being delivered on the right TV channels, at the right times.
Throughout your campaign, we’ll constantly monitor its performance. Our analysis software allows us to assess which areas of the strategy are working, and optimise accordingly.
We work differently to make TV advertising work for you
At Guerillascope, TV analysis is in our blood. The diligence, honesty and determination at the heart of our team underpin a culture of always going the extra mile to make TV advertising work for you. This means weekly schedule updates that keep you in the know when it comes to how your airtime is being deployed; competitor and sector analysis reports that provide insights, trends and opportunities; and our flexible campaign optimization.
The TV analysis conducted by our team allows businesses big and small to extract full value from their campaign. It means TV advertising budgets work harder. We use cutting-edge analytical software to monitor the performance of your TV spots, measuring web traffic, sales and leads to establish which channels, days of the week, hours, creative and regions are delivering the best results for your business. From these insights, we can then optimize your TV advertising campaign to heighten its effectiveness.